Mostly people are not aware about process of SEO and content marketing that is why they wrongly perceive due to absence of complete information about this field. People take it as selling of some product by use of communication means on the internet but reality is totally different. When you create a web site for your business then it is not necessary that you will have to deal on the internet for increase your sale by selling your products online. There is only need of promotion of your web site by providing relevant contents on your web site to satisfy the general need of information about your products and services to get your web site at the top results of search engine.
If a person types on Google about the product and service then your website must appear on the first page of search engine results. This is the whole process of SEO. To bring more visitors to your web site link building, advertisement and key word tagging are very necessary. To increase the rank of your web site daily number of clicks on your web site, posting of fresh contents and advertisement on social media are very much important. Being the part of SEO process fresh articles related to your business are more preferable so posting new contents will increase the size of index pages and new visitor will find pool of information on your website.
Informative articles with attractive topic heading will provide sufficient and reliable information to your visitor and good will of your business will be at peek. Being the information handler you must watch the inflow of your information to authenticate the reliability of source of information. After processing the information you must decide the quantum of information for your posting but audience or receiver of the information must not be ignored during gathering and processing of information.
If you are not able to write search qualitative information then it is much better to hire some expert content writer. You may find local content writer in your area by advertising or find some extra ordinary expert having good abilities of delivering information on free lancing web sites. By posting your job on search web site you will surly get many applicants. After checking all of them select two or three out of them by ranking their skills and previous work history for interview. During interview define you all requirements related to articles like number of words, density of keyword and quality of the information and ask for the remuneration. There are two types of remunerations in the online market; first one is per article wage rate in which you have to pay decided amount for each and every new article posted on your website while second wage rate is on hourly basis in which content writer writes new content for your website. First agreement is recommended by many experts in this field because it is cost effective and efficient way of working.